Survive online shopping: how to get the right size every time

On your first try

Buying clothes online can seem to be like solving a puzzle with constantly changing pieces. Most brands have their own size charts, refund and return policies, which makes returning the wrong item highly frustrating.

Here is how to solve the puzzle to get good fitting clothes:

1. Focus on body measurements, not on size

Know your measurements: with a measuring tape, get your chest, waist, and hip measurements regularly. These are far more reliable than sizes which often differ quite significantly between brands.

Fit is first: never let the size numbers guide your choices. Check the sizing chart with your body measurements.

2. Know your brand’s sizing

Different sizes: every fashion brand has its own mode of sizing. A size 10 in one brand could be an 8 or a 12 in another.

Research fit models: some brands design their clothes to cater to particular body types, which dictates how their clothes fit everyone.

3. Shop with flexibility in mind

Be open-minded: you might find yourself wearing different sizes across different lines, even from the same company.

Consider the variants: a tailored blazer might fit differently than an oversized sweater. Know what look and feel you're going for in your outfits.

4. Make use of the online shopping tools

Size guides and charts: all brands include them, so always check them before adding the item to your cart. Online retailers provide precise measurements for each size.

Virtual fitting rooms: some brands now offer virtual fitting tools to simulate how clothes will look on you based on your measurements.

5. Have a stable dressing scheme

Stick to the brands you trust: once you've found brands that consistently fit you well, loyalty pays off with fewer returns.

Personal size chart: note down the best size from each brand that fits you. This serves to guide you and save time.

I hope these tips help you succeed and have fun while shopping for clothes online. Remember, the goal is comfort and confidence in what you wear, not the number on the label. Happy shopping!