Dressing for success: balancing approachability with authority

I’ll tell you a secret: I cringe every time I see “dress for the job you want”. Like many self-help platitudes, this oversimplified mantra misses the mark. Showing competence or authority is not about donning a costume or forcing yourself into someone else’s idea of success: it’s about authenticity refined through purpose. Your purpose.

In a world where first impressions solidify into long-term perceptions, the act of getting dressed is more than just one activity in your morning routine; it’s a strategic decision that can affect how people perceive you in the various facets of your life — including your professional and social worlds. Here’s how you can get it right, mastering the balance between being approachable without undercutting your own authority:

Color psychology in clothing

Choose colours wisely: soft colours, pastels or muted tones will make you appear more friendly and open. Darker hues, navy or black, for example, have traditionally signified authority and seriousness. Opt for light vs. dark based on the impression you wish to leave.

Playing with contrast: the first high contrast outfit that comes to my mind is a black and white one. It’s powerful. It makes a statement and actually increases the perceived status of the person wearing it. But if you’re looking to appear more friendly, opt for colors that blend, not those that collide.

Don’t use aggressive colours: you may say red is bright and striking, but it is also associated with aggression and confrontation. Reserve such colours for situations when you want to make a strong, even provocative statement.

The fabric factor

Softness over stiffness: choosing fabrics such as cashmere or wool can make your outfit look softer, which makes you appear more approachable. Avoiding too stiff of materials like leather or heavily starched cotton can project a harder, less inviting image.

Flow and movement: clothes with soft drapes or flowy silhouettes make you unconsciously appear more approachable and friendly as against structured clothing which may look formal and uninviting.

Structuring your outfit

Neckline narratives: round necklines or an open placket can tone down your look. They make you appear more open and less stern as opposed to stiff collars.

Layering for balance: slipping on a blazer will instantly boost your authority, but if you layer it over something softer like a knit, you’ll strike the perfect power-approachability balance.

Grooming and fit

Clean and well-fitting: professionalism starts with how well your clothes fit and how clean they are. Balance your appearance by avoiding excessive polish, which can create division, while still ensuring a neat look.

Personal care: your hairstyle, facial hair (if applicable) and your personal grooming should be in sync with your clothes to give the appearance of confidence without being unapproachable.

Context is king

Dress for the occasion: you will distance from your colleagues/clients if you overdress, and if you underdress, you may not convey the authority you need. Dress for the context of your day.

Dress for your audience: what is appropriate for one industry may not work for another. Find out what the company’s dress expectations are before your first contact. Find the organization on LinkedIn to observe clothing choices, particularly of senior staff.

Accessories: the final touch

Quality matters: choose accessories that enhance your outfit rather than overshadowing it. A classic watch or a pair of pearl earrings can say a lot about your class and status.

Personality in accessories: don’t be afraid to wear pieces that reflect your personality. In fact, statement pieces more often than not open the dialogue for conversation and make you far more approachable.

Incorporate these tips every day and you will create an image that demands respect and simultaneously encourages others to speak with you. Dressing for success is about projecting confidence and the right image of authority mixed with approachability.